As a product of the Riebeek Cellars winery, Montino caters for a different local market; its bubbly personality and low-in-alcohol recipe appeals to a mostly female demographic with a flair for fashion and fun.
In 2012 Blueberry Creatives was appointed to help shape the brand’s personality and reach a target audience through newly adopted social media platforms Facebook, Twitter and Pinterest.
With ongoing social media management, we were able to deliver successful campaigns time and time again. In September 2013 we worked alongside the Riebeek Cellars’ marketing team on their first successful event activation at Cape Town’s electronic music festival, Synergy Live.
Other designs delivered by Blueberry Creatives include print and concept packaging design.